In what has been hailed as a game-changing partnership, Entain’s collaboration with the New Zealand TAB is transforming the country’s racing and sports betting landscape.

Entain’s partnership with TAB NZ aims to modernize New Zealand racing through advanced technology, competitive pricing, and expanded betting options. Key initiatives include a new betting app, enhanced retail experiences, geo-blocking offshore operators to retain local revenue, and revitalizing Trackside to attract new audiences. With projected funding growth and a focus on responsible gambling, Entain is positioned to support the industry’s long-term success.

Annual Report and General Meeting Summary

Entain’s latest annual report highlights significant growth and strategic developments in the Australian and New Zealand markets. Despite some expected softness in the Australian online betting sector, Entain’s brands, Ladbrokes and Neds, have shown resilience, with Net Gaming Revenue (NGR) growth of +2% in H24 and +1% for the year. The company continues to differentiate itself through unique products and expanded offerings, particularly in overseas racing events that appeal to Australian customers.

Leveraging its robust Australian platform, Entain’s partnership with TAB NZ is progressing well. The migration of New Zealand operations onto Entain Australia’s technology was successfully completed in Q2, and August saw the launch of “betcha,” a new online-only sister brand. On a proforma basis, Online NGR in New Zealand rose by +4%, with a 10% increase in active users throughout 2024.

More customers in New Zealand are engaging with an enhanced sports betting experience, and Entain is optimistic about further expansion. The upcoming introduction of legislative changes for racing and sports betting in 2025, along with a promising outlook for online casino regulation, presents significant growth opportunities.

Entain remains committed to innovation and strategic growth, reinforcing its position as a leader in the evolving New Zealand betting market.

Click here to read the announcement from Entain.

Click here to see the 2024 Annual Report from Entain

by Harnesslink Media